National Wildlife Week is one of NWF’s oldest programs and one of my all time favorites to track. The history of National Wildlife Week is rich and geared heavily toward providing materials for schools and educators to celebrate different wildlife species. It makes for an excellent program for social media and every year I find fun ways to track the reach and engagement. This year– I compiled a few ways I tracked hashtags across platforms. Do you use additional programs? Let me know!
1) Tagboard
Tagboard tracks mentions of hashtags across Facebook, Instagram, Twitter, Google+, Vine and App.net. It pulls all of the mentions into one place and allows you to even title the hashtag if you create an account.
2)Topsy (Both Analytics and Search)
This tool has both pro and free versions and I highly recommend using the free version to do a search on how your hashtag is performing.
I even compared #WildlifeWeek with #NationalWildlifeWeek to see how people used the hashtags.
3) HashAtIt
This site shows the hashtag results for the Instagram, Twitter, Facebook and Pinterest.
4) Hashtracking
This site allows for free trials so if you’re looking to test something out for tracking purposes it is a good place to start.
5) Tweet Binder
Tweet binder has a number of reports that generate when you use it. From contributor information to number of tweets– this is a very thorough tool for tracking hashtags.
While I didn’t use them this time around- I have used and been happy with Rowfeeder, Mention.net and a number of other Twitter tracking tools- but this year I tracked with these five. What tools do you track your events with?
tweet binder, great!! Thanks for sharing
I wanna just add an information about the new analytical tool, not free, but cheaper than other one (pricing starts with less than $50), called Brand24 (http://www.brand24.net). It has excellent social media monitoring and analytic capabilities. Would love to show you Brand24 sometime.